Away Made a SkyMall-Style Catalog for the Pent-Up Traveler

Away's New Catalog Shows a Bunch of Very Relatable Would-Be Vacationers—All Stuck at Home

It's part of the DTC luggage brand's campaign for a new line of travel accessories

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Without a doubt, the pandemic has been rough on the travel industry. Early on, it halted nearly all travel and still prevents many consumers from venturing outdoors unless it’s absolutely necessary.

Things are beginning to look up as vaccination rates continue to rise, but it’ll likely be a while before folks are comfortable casually waltzing onto a packed flight or boarding a cruise. In the meantime, direct-to-consumer luggage brand Away has launched a new set of travel accessories that work just as well at home as they do on vacation.

Connecting over a mutual feeling of stir-craziness

Because the only way to survive in this day and age is to find ways to laugh, the digitally native brand is debuting its collection in a catalog featuring at-home uses of Away’s new travel neck pillows, travel blankets, sleep masks, compression socks and, of course, face masks.

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