The Federal Communications Commission chairman's first foray into social media bombed today as Julius Genachowski—set to take questions via a Twitter chat at 1:30 p.m. for a half hour—failed to show for the first 20 minutes.
Apparently, Genachowski wasn't tagging his answers with the #askjulius hashtag that participants were using to send him questions.
As a result, the discussion, at least for those following the #askjulius hashtag, devolved into a lot of snark.
As one tweeter noted, it was a rookie mistake.
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