Peter Naylor is not a fan of the Netflix model. Naylor, the evp of Digital Sales at NBC Universal, said at the Elevate Online Video Advertising Summit in midtown this morning that he hopes the rest of the online video universe does not go the way of Netflix—but rather sticks to an ad-supported model.
"I hope Netflix will have advertising in the next three years," Naylor said. "We need commercial environments to continue… if we train consumers to be in total commercial avoidance mode it's not good."
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