Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Amazon on Wednesday rolled out its full Super Bowl spot, and the marketer clearly went all in—buying 90 seconds of airtime and roping in numerous celebrities for what has turned out to be one of the more entertaining spots released so far.
As hinted at in the teaser, the plot involves Alexa—the voice assistant on Amazon’s Echo products—losing her voice. But never fear. Some well-known voices are happy to fill in for her.
Without further spoilers, check out the spot here:
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in