Kevin Spacey Challenges You to a Staring Contest in Series of Connected E*Trade Ads

R/GA is running the spots in successive pods on Hulu

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Kevin Spacey is an accomplished thespian whose talents extend to the possibly related realm of staring contests. In a fun (though tenuously branded) E*Trade campaign from R/GA, the House of Cards star challenges you to a staring contest—which lasts through three separate ads running in successive pods on Hulu's new drama The Path, starring Aaron Paul.

Check out the three ads below. It would have been nice if at least one of them ran longer than 15 seconds, which barely registers on the scale of proper staring-contest scoring.

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