5 Things to Take Away From This Year's Titanium & Integrated Winners at Cannes

A U.S. juror's view from the inside

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When Dan Wieden created the Titanium Lions in 2003, it was described simply as "the way forward." I got the chance to judge the Titanium & Integrated Lions at Cannes this year. Here's what I took away from the week.

1. What is Titanium?

Our jury set out with the fairly ambitious hope that we would find a few gems of work that were hard to define in any other categories at Cannes.

Michael Canning

Our Titanium Grand Prix was ultimately a piece the jury felt was the most of the moment in the world of communication from a brand right now—"Emoji Ordering" from Domino's.

AW+

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