Today was Jerry Cerasale's last day as the head lobbyist for the Direct Marketing Association. It may also have been one of his least enjoyable.
Cerasale, along with Experian's svp of government policy Tony Hadley, was on the hot seat Wednesday defending data broker privacy practices before the Senate commerce committee and quantifying the industry's $156 billion contribution to the economy.
While the hearing was meant to be an overview about what data brokers have on consumers and how they use it, the chairman of the committee, Jay Rockefeller (D-W.Va.),
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